Sometimes it's better to shut up

Yesterday was the 10th anniversary of 9/11.

We remembered.

Jeff Jarvis remembered each moment on his Twitter feed.

There were many good columns.

It was a day filled with memories, reverence and respect.

And then I turned on the TV and saw this.

Not sure if this was one was worse:

At least, Budweiser gave an opportunity for people to donate. (While they drink a few bottles, I assume.)

Listen, brands: Sometimes it’s better to shut up.

There’s no connection between Budweiser/Verizon and 9/11.

None.

It’s a fabricated tie developed in some bizarre agency brainstorm.

Budweiser would have been better off donating all their media money to the fund.

Silently.

And Verizon should have just shut up.